Social media intelligence
Material type: TextLanguage: Eng Publication details: New York Cambridge Uiversity Press 2014Description: x, 194 pagesISBN: 9781107451537 (Papercover)Subject(s): Consumers | Social media | Marketing | Internet marketing | GeneralCurrent library | Home library | Call number | Materials specified | Status | Date due | Barcode |
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IMSc Library | IMSc Library | 302 MOE (Browse shelf (Opens below)) | Available | 74750 |
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302 END Trends in Computational Social Choice | 302 LAN Ten arguments for deleting your social media accounts right now | 302 MOE Social media intelligence | 302 TYL Why people cooperate | 303 ARO Dawn of a New Vibrant India | 303 BAR Homo Mysterious |
Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia
Includes bibliographical references and index.
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