Social Media: The Good, the Bad, and the Ugly 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings / [electronic resource] :
edited by Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras.
- 1st ed. 2016.
- XXIV, 730 p. 99 illus. online resource.
- Theoretical Computer Science and General Issues ; Lecture Notes in Computer Science 9844 9844 .
- Theoretical Computer Science and General Issues ; 9844 Lecture Notes in Computer Science ; 9844 .
Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.
This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
9783319452340
10.1007/978-3-319-45234-0 doi
E-commerce.
Computers and civilization.
Computers.
Management information systems.
Computer science.
e-Commerce/e-business.
Computers and Society.
Information Systems and Communication Service.
Management of Computing and Information Systems.
HF5415.1265
658.872
Social Media Strategy and Digital Business -- Digital Marketing and Customer Relationship Management -- Adoption and Diffusion -- Information Sharing on Social Media -- Impression, Trust, and Risk Management -- Data Acquisition, Management and Analytics -- e-Government and Civic Engagement -- e-Society and Online Communities.
This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
9783319452340
10.1007/978-3-319-45234-0 doi
E-commerce.
Computers and civilization.
Computers.
Management information systems.
Computer science.
e-Commerce/e-business.
Computers and Society.
Information Systems and Communication Service.
Management of Computing and Information Systems.
HF5415.1265
658.872