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ELECTRONIC JOURNALS
American Marketing Journal [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
National Marketing Review [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Marketing & Public Policy [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Monographs of the Journal of Consumer Research [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: University of Chicago Press Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Décisions Marketing [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: Association Française du Marketing Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Recherche et Applications en Marketing [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: Sage Publications, Ltd. Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Consumer Research [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: Oxford University Press Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Marketing Research [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Marketing [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Marketing Science [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: INFORMS Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Public Policy & Marketing [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of International Marketing [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: American Marketing Association Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Advertising [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: Taylor & Francis, Ltd. Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

ELECTRONIC JOURNALS
Journal of Marketing Theory and Practice [Electronic Resource.]

Material type: Continuing resource Continuing resource Publication details: Taylor & Francis, Ltd. Holdings: .Online access: Click here to access online Availability: Items available for reference: IMSc Library Not for loan (1). : Location(s): .

The Institute of Mathematical Sciences, Chennai, India

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