Bogle, John C.

The Little Book of Common Sense Investing : The Only Way to Guarantee Your Fair Share of Stock Market Returns - xv - New Jersey Wiley 2017 - xxxi, 270p. - Little Books. Big Profits .

1. Chapter One A Parable 1
2. Chapter Two Rational Exuberance 9
3. Chapter Three Cast Your Lot with Business 25
4. Chapter Four How Most Investors Turn a Winner’s Game into a Loser’s Game 39
5. Chapter Five Focus on the Lowest-Cost Funds 53
6. Chapter Six Dividends Are the Investor’s (Best?) Friend 65
7. Chapter Seven The Grand Illusion 73
8. Chapter Eight Taxes Are Costs, Too 85
9. Chapter Nine When the Good Times No Longer Roll 93
10. Chapter Ten Selecting Long-Term Winners 111
11. Chapter Eleven “Reversion to the Mean” 127
12. Chapter Twelve Seeking Advice to Select Funds? 139
13. Chapter Thirteen Profit from the Majesty of Simplicity and Parsimony 153
14. Chapter Fourteen Bond Funds 167
15. Chapter Fifteen The Exchange-Traded Fund (ETF) 179
16. Chapter Sixteen Index Funds That Promise to Beat the Market 195
17. Chapter Seventeen What Would Benjamin Graham Have Thought about Indexing? 209
18. Chapter Eighteen Asset Allocation I: Stocks and Bonds 223
19. Chapter Nineteen Asset Allocation II 237
20. Chapter Twenty Investment Advice That Meets the Test of Time 259


The Little Book of Index Investing is a power-packed explanation of why outperforming the market is an investor illusion. Instead, the founder of The Vanguard Group recommends a simple, time-tested investment strategy that can deliver the greatest return to the greatest number of investors: indexing. Why? Investing is a zero-sum game where transaction costs, taxes, poor investment diversification, and poor market-timing (an affliction for most investors) hurts your portfolio more than it helps. Indexing eliminates that hurt. Bottom-line, if you can't be an index, why not invest in one? And you'll be all the happier and richer for it

978-0320548772 (HB)


Investors
Financial Markets
Business

336 / BOG
The Institute of Mathematical Sciences, Chennai, India

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