Blue ocean strategy : How to create uncontested market space and make the competition irrelevant /

By:

Kim, W. Chan

Contributor(s):

Mauborgne, Renée

Material type: Text

TextLanguage: English Publication details: Boston Harvard Business Review Press, 2015Edition: Expanded editionDescription: xxviii, 287 pages : illustrationsISBN:

9781625274496 (PB)

Subject(s):

Item type:

BOOKS List(s) this item appears in: New Arrivals (07 May 2022)

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Holdings
Home library	Call number	Materials specified	Status	Date due	Barcode
IMSc Library	339.1 KIM (Browse shelf(Opens below))		Available		76188

Includes bibliographical references and index.

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